Episode 37: Solving the Marketing Challenge in Order to Reduce Insurance Dependency in Your Practice
Jun 27, 2019
Great marketing is all about having your patients know you and then choose you. In this episode, Gary and Naren discuss how to understand your practice’s story and how to make it come alive using marketing. This episode is a great starting point for dentists looking to market their practice while reducing...
Jun 20, 2019
Dentists have been at the mercy of insurance companies for far too long. This week, Gary shares a story of how Delta decided to cut the fees of all contracted providers by 15% and how it is a sign of things to come. Gary also outlines steps that you can take to insulate yourself from the unwanted 5,000-pound gorilla in...
Jun 13, 2019
While many dental offices reel under the pressure brought on by discounted fees, insurance companies continue to thrive. In this episode, Gary and Naren discuss the insurance racket, along with practical steps dentists can take to escape the burden put on them by insurance companies.
Jun 6, 2019
If you are to be successful in dropping PPO plans, the one skill you need to master is case presentation. Knowing how to present cases is a skill that is useful to any dentist regardless of where they are in their career. In this episode, Gary shares a framework that will help you evolve into a better presenter and...